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We are Professionally Operate with Highly Personalized Service
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Established in 1971, Seng Group started as a humble Mobil petrol station operator in the remote town of Mentakab, Pahang.
From the petrol station experience the company has seize the opportunity to multiply the petrol station network and also venture into other related business like wholesale of petroleum products, bunkering and providing a complete solution to the investor or the land owner to build petrol stations.
Seng Group is recognize as the pioneer and market leader in the retail jobber or the branded marketer business model.
In addition the group has diversified its business into other field including but not limited to property investment, construction, plantations and transportation. The group is also always on the look out to venture into other businesses in Malaysia and around the region.
Board of Directors
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Dato’ Dr. Lim Lee Seng
— Founder
Born in a small village of Port Dickson called Pasir Panjang, Lim Lee Seng grew up looking at oil tanker trucks, ships and depot as the first oil refinery in Malaysia is in Port Dickson…
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Dato’ Sri Christopher
Lim Seong Joo— Chairman
Dato’ Sri Christopher Lim Seong Joo graduated from Bond University, Australia with a Bachelor of Arts (Business Communication and Advertising) in 2001. He also obtained a MBA by 2003 also from Bond University…
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Dato’ Sri Dr. King Lim Chin Fui
— CEO & Managing Director
Dato’ Sri Dr. King Lim Chin Fui graduated with a BCom (Commerce in Management, Economics, Family Business and Entrepreneurship), B.Com, GradDipBA (Economic, Management, Family Business and Entrepreneurship)…
Vision & Mission
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Our Vision
At the heart of the Seng Group way is our Vision to retain being the market leader in the petrol station development sector.
Our Mission
We are dedicated to provide a one stop solution for all petrol station needs.
Our Dream
To be the company that is determined to provide equal benefits and support to both the urban and rural communities. We aim to support the rural community by setting up petrol stations in their vicinity.